TELEVISION COMMERCIAL
Myntra
Agency
Brave New World
Team
Creative Director: Tara D’Souza
Copywriters: Diya Philipose, Aarushi Chandel
Designers: Aseem Mohammed Ali, Vivek Radhakrishnan
To solidify their position as the preferred online shopping destination during the pandemic, Myntra (owned by Walmart), India’s leading fashion e-commerce platform, required multiple television commercials as part of their Moments Styled by Myntra campaign. Starring actor Kiara Advani, sports legend Virat Kohli and comedian Bhuvan Bam, our ads drove app downloads, encouraging customers to use unique features like Photo Search and Myntra Studio for a highly-curated shopping experience.
65% increase in new user growth.
PROJECT STATS
8% lift in engagement.
AN AUDIENCE REACH
over 175 million.
OTHER WORK
BREAKING BARRIERS
This is the space to introduce the business and what it has to offer. Define the qualities and values that make it unique.
EMPOWER THROUGH EXPRESSION
This is the space to introduce the business and what it has to offer. Define the qualities and values that make it unique.
WOMEN IN ART SYMPOSIUM
This is the space to introduce the business and what it has to offer. Define the qualities and values that make it unique.
This is the space to introduce the Project section. Take this opportunity to give visitors a brief overview of the types of projects they'll find featured in the showcase below. Consider adding an image or video to spark their interest.
This is the space to introduce the Project section. Take this opportunity to give visitors a brief overview of the types of projects they'll find featured in the showcase below. Consider adding an image or video to spark their interest.